George grew up on a commercial Angus farm west of Merriwa, NSW where he discovered his passion for the livestock industry. This foundation instilled a desire to help both his parents on the farm, as well as near-by properties from very early days.
This attributed to a thirst for farming experiences which led George to working on sheep, cattle, deer and arable farming enterprises in England, New Zealand, Scotland as well as throughout the state of NSW. George then completed a Bachelor of Agricultural Science at the University of New England.
In November 2021, George joined Bullseye Ag as he could see that there was opportunity to create real positive change in the Central West farming community. George is committed to the long-term aspirations that clients have for their farm and enjoys mapping out and achieving the steps to get them closer to their goals in a holistic approach balancing the people, profit, climate and production objectives.
Favourite quote: ‘If you fail to plan, you plan to fail’